I'm a big believer in the power of good merch and I'm willing to put my merch where my mouth is. I'll often use my own brand to test ideas or new suppliers before suggesting them to clients. Plus it gives me a great excuse to always be designing and making stuff for myself. The Evergreen brand and merch is all about simple and strong graphics that nod to all the skate, surf and utility style brands I grew up loving and wearing.